Across IBM, Lenovo, Autotask, ChannelEyes, Forrester, Canalys and Omdia.
ABOUT JAY McBAINThree decades
Three decades
inside the
technology channel.
Jay McBain is Chief Analyst at Omdia and one of the most visible, respected and cited voices in the global partner ecosystem.
His work helps technology leaders understand where the market is moving—and how partner programs, marketplaces, services and ecosystem operating models need to move with it.
IBM·Lenovo·Autotask·ChannelEyes·Forrester·Canalys·Omdia
Named by Channel Futures for shaping the conversation across the global channel.
A global point of view built through research, speaking and a lifelong personal journey.
Researcher’s rigor.
Operator’s pattern recognition.
A global point of view.
Jay’s 31-year career spans IBM, Lenovo, Autotask, ChannelEyes, Forrester, Canalys and Omdia. That path gives him a rare view across vendors, software, data and advisory research.
He was named Channel Futures’ 2021 Channel Influencer of the Year and is known for translating large market shifts into the practical decisions facing channel chiefs, ecosystem leaders and executive teams.
Omdia Research
Current market intelligence on channels, partner ecosystems, marketplaces, AI and routes to market.
Explore →Speaking & Media
Research-led keynotes, executive briefings and timely commentary for industry audiences.
Explore →Personal Journal
Travel, family, cycling and the experiences behind a point of view shaped across 100+ countries.
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